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Sell on Indoartisans

Are you passionate about creating unique artisanal products that tell a story?

Indoartisans offers you the perfect platform to connect with customers who value authenticity, creativity and quality. By selling on Indoartisans platform, you can showcase your designs to a wide audience actively seeking premium, artisanal creations. With our curated marketplace, seamless onboarding process, and marketing support, we ensure your products get the visibility they deserve.

Join Indoartisans today and grow your brand while contributing to the legacy of Indian craftsmanship. Your story deserves to be told. Let us help you share it with the world.

Accepting New Seller Applications Now

We are now welcoming new sellers, including artisans, cooperatives, designers, and stockists, who celebrate and promote Indian heritage crafts in the following categories:

Women's clothing, Men's Clothing, Home décor, or Paintings

Apply today and become a part of the Indoartisans community!

Start Application

Selling Models at Indoartisans

Model 1: Pack & Send

Model 1: Pack & Send

With our Pack and Send selling model, managing orders is simple and efficient. When a customer places an order on Indoartisans, the order details are sent to your account on our Order Management System (OMS).

Here’s how it works:

  1. Pack the Order: You have 24 hours to process the order, which includes carefully packing the product according to our guidelines and preparing it for shipping.
  2. Handover the Package: Once packed, we will arrange the courier to pick up the order from your location.
  3. Update the Status: Mark the order as "shipped" in your OMS account to notify us and the customer.

After that, just sit back an enjoy the payment coming to your account at the payment schedule chosen by you.

Start Application
Model 2: Inventory Assist

Model 2: Inventory Assist

Our Inventory Assist model is designed to simplify your selling process by storing, packing, and delivering your products directly from Indoartisans' warehouses.

How It Works:

  • Prepare the Inventory: You pack the inventory.
  • Send to Indoartisans: Send your products to an Indoartisans hub.
  • Leave the rest to us: From there, Indoartisans handles storage, packing, and delivery through our warehouses.

This model allows you to focus on growing your business while we handle logistics, ensuring faster service and a superior customer experience!

Start Application

Sell on Indoartisans in 4 Simple Steps

Join

Apply using our application form. Then choose one of the two selling models used at Indoartisans.

Showcase

List your products on Indoartisans with end-to-end guidance from our team. The onboarding process takes 30 days.

Earn

Earn at regular intervals with payout at pre-decided days of the month. Payout days are in your control.

Grow

Use our growth tools and educational resources to reach to a bigger audience and make more sales.

FAQ

Joining Indoartisans

Who can apply to be an Indoartisans Seller?

Indoartisans Sellers are typically one of the following 4 broad categories -

1. Artisans
2. Cooperatives of artisans
3. Designers working with artisans
4. Stockists with large inventories of artisanal products.

Do I need to prove authenticity of artisanal crafts to become an Indoartisans Seller?

Yes, unlike other e-commerce platforms, Indoartisans is aimed at ensuring authenticity of artisanal products. Therefore, to become a Seller on Indoartisans, you would need to have (at least) one of the following authenticity measures as proof:

1. Geographical Indication (GI) Tags Administered under the Geographical Indications of Goods (Registration and Protection) Act, 1999
2. Handloom Mark Managed by the Textiles Committee, Ministry of Textiles
3. Craftmark Issued by the All India Artisans and Craftworkers Welfare Association (AIACA)
4. India Handicrafts Certification Provided by the Export Promotion Council for Handicrafts (EPCH)
5. Woolmark Certification Managed by the Central Wool Development Board (CWDB).
6. Khadi Mark Administered by the Khadi and Village Industries Commission (KVIC).
7. TRIFED Tribal Craft Certification Issued by the Tribal Cooperative Marketing Development Federation of India (TRIFED)
8. Organic Certification for Natural Crafts Issued under the National Programme for Organic Production (NPOP).
9. BIS Hallmark for Metal Crafts Provided by the Bureau of Indian Standards (BIS).
10. NSIC Certification for Small Artisanal Enterprises Issued by the National Small Industries Corporation (NSIC)
11. Any other proof of authenticity.

For designers and stockists, it is important that they provide warranties of authentic crafts/materials/textiles used in their products by means of above certifications or other kinds of proof available.

On what criteria are Indoartisan Seller applications approved?

Indoartisans carefully evaluates seller applications to ensure the authenticity, quality, and sustainability of the products listed on our platform. The approval process is based on the following key criteria:

  1. Authenticity Proof
    Sellers must provide documentation or proof verifying the authenticity of their products as genuine Indian artisanal creations.
  2. Fair Trade for Artisans
    Sellers should adhere to fair trade practices, ensuring ethical treatment and fair compensation for the artisans involved in creating their products.
  3. Minimum Product Catalogue
    A minimum of 25 unique products is required to be listed in the seller's catalogue, ensuring a diverse and appealing range of offerings.
  4. Packaging and Shipping Compliance
    Sellers must demonstrate the ability to pack and ship products in accordance with Indoartisans’ guidelines to ensure product safety and customer satisfaction.
  5. Other Criteria
    Additional factors, such as alignment with Indoartisans’ brand values, sustainable practices, and the ability to meet quality standards, may also influence approval decisions.

By maintaining these criteria, Indoartisans ensures a curated marketplace that upholds the heritage and integrity of Indian craftsmanship.

What are the documents required to start selling on Indoartisans?

Your PAN Card, GSTN Certificate, Cancelled Cheque, Authorised Signatory Signature Copy & Original Trademark Certificate or Authorisation Letter / NOC on brand owner's letterhead are needed to start selling on Indoartisans.

How much time does it take to join Indoartisans as a Seller?

It takes about 15 days for us to review your application. After that, it takes about 30 days to complete the onboarding process.

How do I apply to become an Indoartisan Seller?

Click on the following Google Forms link to fill out our simple application for new sellers - Indoartisans New Seller Application.

Selling on Indoartisans

What is the process of uploading my product inventory on Indoartisans?

We have made Inventory Management a hassle-free process for Indoartisans sellers. All you need to do is follow three simple steps to get your products listed on Indoartisans.

How it works:

  1. Download: Download the 'Indoartisan Inventory Google Sheet' provided to you after onboarding.
  2. Fill: Fill in accurate details of your products on the Google Sheet.
  3. Add Photographs to Google Drive:
  4. Send Back: Send back the completed Google Sheet and Google Drive folder links to our team.
  5. Leave the rest to us: Our team will upload the products on the Indoartisans platform and Order Management System (OMS).

You will then be shared a link of the OMS where you will receive orders.

Is the Order Management System (OMS) an extra cost for me?

No. We have a centralised Order Management System (OMS) which we share with you once your products are successfully uploaded by our team. This is completely free of cost for you.

Who decides the price of my products listed on Indoartisans?

You are in complete control of your pricing on Indoartisans. When you provide your product details using the Indoartisan Inventory Google Sheet, you specify your selling price. Indoartisans will then add a pre-decided percentage fee, agreed upon during your onboarding process.

To help your products sell effectively, we may offer guidance if our analytics and insights indicate that your prices are too high for the market. However, the final pricing decision remains with you.

How frequently can I upload new products on Indoartisans?

We operate on a quarterly system for launching new collections, i.e. sellers will have the opportunity to send in items once every 3 months.

What infrastructure do I need to sell on Indoartisans?

To ensure a smooth and efficient selling experience, a simple setup is required:

  1. Thermal Printer: For printing shipping labels and tax invoices.
  2. Barcode Labels: 4x6 inch single labels for accurate tagging and tracking of items.
  3. Barcode Scanner: To streamline the process of picking and putting away items in inventory.
What are the packaging requirements for selling on Indoartisans?

In case of 'Model 1: Pack & Send', you will be sent Indoartisans packaging as part of the onboarding process. This includes:

  1. Packing paper
  2. Cardboard Box
  3. Thank you card

You will also be sent exact guidelines to pack your products in accordance to standard Indoartisans packaging practice.

In case of 'Model 2: Inventory Assist', you will only need to send us your inventory in weather-proof packaging, and we will do the rest.

How do I fulfil the orders received through Indoartisans?

Fulfilling orders on Indoartisans is simple and streamlined.

In the case of 'Model 1: Pack & Send', here’s how the process works:

  1. Pack the Order: You have 24 hours to process the order. This includes carefully packing the product according to our guidelines and preparing it for shipping.
  2. Send the Order: Once packed, we will arrange the courier to pick up the order from your location.
  3. Update the Status: Mark the order as "shipped" in your OMS account to notify us and the customer.

In the case of 'Model 2: Inventory Assist', here’s how the process works:

  1. Prepare the Inventory: You pack the inventory.
  2. Send to Indoartisans: Send your products to an Indoartisans hub.
  3. Leave the rest to us: From there, Indoartisans handles storage, packing, and delivery through our warehouses.

Our system ensures that the process is efficient, allowing you to focus on delivering high-quality products to your customers.

Earning on Indoartisans

How are Platform Fees calculated on Indoartisans?

A fixed percentage-based Platform Fee will be decided with you at the time of onboarding. This varies from seller to seller depending upon inventory size, product categories, packaging requirements, seller location, shipping and other factors.

In all cases, the same services will be covered as can be seen below in the Platform Fees Breakdown.

Platform Fees Breakdown in 'Model 1: Pack & Send':

  1. Packaging Materials
  2. Courier, Shipping and Return Shipping Charges
  3. Inventory Upload and Assistance
  4. Sales Analytics
  5. Platform-Use Charges
  6. Seller Support
  7. Any Value-Added-Services opted by the seller

Platform Fees Breakdown in 'Model 2: Inventory Assist':

  1. Warehouse Charges and Inventory Storage
  2. Packaging Materials
  3. Courier, Shipping and Return Shipping Charges
  4. Inventory Upload and Assistance
  5. Sales Analytics
  6. Platform-Use Charges
  7. Seller Support
  8. Any Value-Added-Services opted by the seller

At Indoartisans, we charge significantly less than traditional middlemen, ensuring that more of the earnings go directly to artisans and designers like you. This way, we support fair trade while maximizing your profits.

When will I get paid?

Payments are disbursed at regular intervals, as mutually decided between Indoartisans and the seller, based on the seller's convenience.

In the event of a return or refund request, the corresponding amount will be adjusted in the next payout cycle. This ensures a smooth and transparent payment process for all sellers.

What is the payment method used for payment disbursal?

Payments are disbursed exclusively to the bank account provided by the seller in the contract agreement. This ensures secure and reliable transactions directly to the seller's registered account.

Who is responsible for tax payments?

The seller is responsible for fulfilling their own tax obligations accurately. Indoartisans collects taxes from customers based on its own tax liabilities.

As a seller, you are required to account for applicable taxes when determining your selling price during the inventory submission process. This ensures compliance and transparency in all transactions.

Growing on Indoartisans

Will I have access to sales analytics for my brand?

Yes, you will receive a quarterly report detailing your brand's performance, including comprehensive sales analytics. This report will help you understand sales trends, customer preferences, and opportunities for growth.

How can I make my products stand out on Indoartisans?

Here are four key ways to help your products stand out on Indoartisans:

  1. High-Quality Photos, Videos, and Customer Reviews: Showcase your products with professional photos and engaging videos. Encourage positive customer reviews. Outstanding listings may be selected for our quarterly "Special Collections" and featured in bi-weekly newsletters. We also offer assistance with creating high-quality content at a nominal cost.
  2. Advertise with Us: Take advantage of our advertising plans to boost your product visibility. Each seller receives initial advertising credits upon signing up.
  3. Leverage Analytics: Use our sales analytics to understand what is working and what needs improvement. Optimize your listings and strategy based on insights from your performance data.
  4. Learn and Connect: Access resources from our Indoartisans Sellers Community Blog to discover ways to grow your business. Benefit from our research, tips, and strategies shared to help you succeed.

These measures help us ensure that we are not just a platform, but a socially-minded entity which provides the correct guidance to Indian artisans and designers to reach the widest possible audience.

What Value-Added-Services does Indoartisans offer to increase my sales?

Indoartisans provides the following value-added services to help boost your sales and elevate your brand:

  1. High-End Photography and Videography Services: Professional content creation to align with the Indoartisans brand voice. We have nationwide content partners who can visit your location for inventory shoots, ensuring your products are showcased at their best.
  2. Wide Range of Advertising Options: Our advertising options will be shared with you once you onboard with us. Spotlight your craft, artisans, and products through various channels, including
  • Website features
  • Social media campaigns
  • Blog articles
  • Newsletters
  • Public relations initiatives

These services are designed to enhance your brand presence and connect your products with the right audience.

What is the Indoartisans Sellers Academy?

The Indoartisans Sellers Academy is an upcoming initiative designed to empower Indian artisans with the knowledge and tools to thrive in the digital e-commerce economy. This course aligns with the Government of India's initiatives to promote digital growth and support local artisans.

Sign up for our newsletter to stay updated on the launch and take advantage of this transformative opportunity!

What is the Indoartisans Sellers Community?

The Indoartisans Sellers Community is a growing resource hub created to support and empower our sellers through collaborative initiatives.

Through learning resources, the community provides valuable tips and strategies to help sellers thrive in the competitive e-commerce world. Additionally, it highlights exceptional sellers - artisans, cooperatives, and designers through featured articles, celebrating their craft and sharing their success stories.

The community also provides monthly analytics, offering insights into top-selling products, high-performing brands, and the most successful initiatives. This helps sellers refine their strategies and identify opportunities for growth.

Furthermore, it keeps sellers informed through the latest news, announcing new platform features, opportunities, and social mission initiatives that directly benefit the Indoartisans network.

New Seller Applications Open

We will start accepting new seller applications from June 1st 2025. Email us on vendors@indoartisans.com if you have any queries.

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Applications for April-June 2025 are Now Closed. Sign up to our newsletter to stay updated on when new applications will open,

Indoartisans Sellers Community